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Free tools for ambitious teams.
A small library of utilities we built for ourselves — and made free for everyone else. Practical, no email gates, no upsell. Bookmark this page; we add new tools as we build them.
AI Search Visibility Checker
See how visible your website is to ChatGPT, Perplexity, Gemini, and Claude. Get an AI visibility score, per-platform crawler access, prioritized fixes, and the prompts you should be winning.
Open toolAODA Compliance Check
Free WCAG 2.0 Level AA scan for any Ontario website. Get a compliance score, prioritized issues, and an actionable remediation plan in under a minute.
Open toolEmail Signature Maker
Build a clean, dark-mode-ready email signature with a live preview. One-click copy into Gmail, Apple Mail, or Outlook.
Open toolUTM Builder
Tag campaign URLs for Google Analytics, GA4, and any other analytics tool. Live preview, sensible defaults, no sign-up.
Open toolSERP Preview Tool
See exactly how your title and meta description will look in Google — desktop and mobile. Pixel-accurate truncation, copyable meta tags.
Open toolComing soon
More tools in the works. Got an idea you'd actually use? Let us know.
Searcherside
searcherside.comMeasure how AI describes and recommends your brand, see how you compare with competitors, and find the opportunities you're missing.
How AI describes you
Ask the assistants your buyers ask, and see what they actually say about your brand — and how often they recommend it at all.
How you compare
Put your answers next to your competitors' and see who gets named, in which questions, and where you are simply absent.
What you're missing
Turn the gaps into a list you can work: the questions worth winning, and what has to change on your site to win them.
From the team behind these tools
Need more than a tool?
We're WebKroo, the web agency that works as your web team. Websites, WebOps and search from one Kroo, with an in-house marketing team or without one.
Your team + our KrooNik Paprocki · WebKroo